Not saying much is Saying much (Persevering your relationship as an artist with your fans)

Not saying is actually saying much.

Nowaa days people no longer own their craft bit try to be tv reality start from love and hip hop with zero talent but loved by many for doing hip hop

We are in times were artist have made us focus more on what they are wearing daily what they eat what they deuve instead of us wanting to actually listening to the music they make

Name one artist who is on top of charts today and does not do the above mentioned things. I swear you cant wvwn think of a hand full of them. This is why we have music that i woupd like to call popcorn music which fades within days after is was realized and they have to produce more and more music feeding us with trash music and brainwashing us to think that is genuine music we have to listen to on daily basis.

PR contributes to this narrative because they incouglrage these artists to actually continue with that strategy, bit actually thia creates a time bomb to the carres of those artist. At the tend of the day people get tired of you using the same gimmicks grying to keep up with yrnda and you end up losing your own authenticity along the way and you end up not been able to catch up.

These creates a trend whereby people are always looking out for new artists to jam to cause you have fead them with and idea that theu showed rock to new things everytime.

 In order to ensure that your artist as a PRP os always relevant to the people you have to give more while giving less, locally like the likes of kwesta, stogie t, a Reece and globally like beyonce, adele and mang more who managed to stay relevant to their for 10+ years and counting because they mastered the art of only let people focus on rheir musivmc than what their peraonal life is like behimd scene.

The above mentioned artist only give focus to their social media oages only when they talk aboit their next ablum or a project their working conne ted to their music 

These evokes a certain relationship between the artist and their fans that has boundries that are onlu centered around their career as an artist. It also helps them to manage their fans much easier than the one who always is only social media trying to connect with their with their dans like they are micro influencers trying to promote a product of sort. 

These makes you to look mediacore in your work and people end up getting tired of you because you will end saying wrong things and end up loosing you "brand identity " which you workes hard over the years to build over hundreds hours and hundreds of Rands later. 

Be as authentic as possible to your brand and as far as you possibly can from the publics eye(media platforms ) as possible unless you can, inorder to preserve you career and your relationship with your fans 

Relationships perseverance

Personal Brand